We could not find an online version of this local newspaper to link to, so we’ve copied this story for you. This nice article was published on the front page of the Thursday, April 16, 2009 edition of The Mayfield Messenger.
GOTHAM CITY DESIGNER OUTLET LOCATING IN OLD WAL-MART BLDG.
Caption with picture above says: “(Pictured above) Photo Editor Nikki Holshousler checks over the rows of shoes lining the Gotham City Designer Outlet warehouse at the former Wal-Mart building in Mayfield Plaza, while (pictured left) rows of designer shoes line the front aisle near the main entrance of the first store Gotham City [Online] has ever opening [sic], as part of a partnership with D & D in Mayfield.”
by Matt Schorr
Gotham City Designer Outlet, an online clothing retail franchise specializing in “New York City fashion, ” intends to locate a warehouse and store at the former Wal-Mart facility in Mayfield Plaza. The company has already announced a pre-opening event from 6-9 p.m.
Gotham City [Online] is based out of New York City, where its corporate offices are located. The online retailer specializes primarily in shoes but also features an array of designer clothing and other apparel. The company’s original warehouse was located in New York, then relocated to Secaucus, N.J., the finally moved to Mayfield, Operations Manager Jeff Robertson said.
The Mayfield location will be the first time the company has opened a traditional store. Before now, all transactions were handled online.
Gotham City [Online] partnered with local shoe company D & D, owned by David and Lamar Hardin, to open the establishment at the former Wal-Mart building. D & D is managing the store, while Gotham City Online maintains the back warehouse filled with several hundreds to thousands of shoes shipped throughout the world.
“I was amazing, ” Robertson said when he was first made aware of the company’s distribution range. He knew of several packages shipped to Australia and Israel. ”Shoes from little old Mayfield are going all over the world,” he said.
Robertson and other employees and the store/warehouse said they unofficially opened their doors to the public Wednesday. Since then, they’ve operated on a limited schedule. Robertson said they will officially open Monday, April 20, with regular store hours. They also plan to schedule a grand opening at a later date.
Rows upon rows of various designer shoes line the front aisles of the store, complimented by swimsuits, purses, and other clothing. Store managers and employees spent the morning making certain everything was in line.
Meanwhile, in the back of the warehouse, other employees checked in the near-endless supply of shoes to be purchased online at the company’s website: www.gothamcityonline.com.
Gotham City [Online]’s corporate offices are located on West 33rd St. in Manhattan’s Fashion District.
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